University of Central Lancashire Faculty of Arts, Humanities and Social Sciences School of Art, Design and Performance Course/Area: BA (Hons) Animation Year/Level: Level 6 Module Tutor: Mario Kkounnous Module Code: AX3001 Module Title: Animation Research & Development
Commencing: 20.05.19 Submission date/deadlines: 24.09.19 Presentations begin 10am. Submit files no later than 4PM
Brief 1 Research & Development – Research and Pitch
Aims
To explore and evaluate your ideas. This module aims to develop your creative design skills through a personalised approach to formal animation and film making techniques and processes.
Introduction
The module will require you to start to develop and demonstrate your ability for independent study / research and specialist understanding of animated film production techniques. The pitch is one of the most important stages in development. It’s an opportunity to outline your ideas to an investor. It is from this point that your ideas are understood clearly and to the point.
Project
This brief is split into three categories. Practical Project, TV Series and Research Blog. You have a choice of the type of practical project you may wish to get into.
1. 3 Minute Film
2. Narrative for Games.
3. Interactive story book for OS or Android.
4. Graphic novel with an element of animation.
Using PowerPoint, you are given up to 10 minutes in total to present 3 different ideas for your practical project and 3 different Ideas for an animated TV Series.
These are just ideas at this stage and must include the following:
1. 200 word paragraph explaining each idea.
2. Rough character designs
3. Reference board (containing research about the idea)
In addition you are to start a new blog that forms the basis of all your research throughout the semester. This blog must contain all references and research found from the above starting date with reflection and evaluation of your development. Remember your ideas will develop during semester 1 and up the final hand in all the research and documentation produced should reflect your chosen practise.
In addition to the tutorials I have listed for you below that you must follow, you must also find at least 3 different more resources of technical research and tutorials discussing ways to improve your skills and underpins your area of interest. Use Lynda.com to help you find resources. You must briefly describe what was demonstrated and reflect on what you learnt from it.
From Lynda.com (Now Linkedin) Animation Foundations: Gestures with Andrew Gordon Animation Foundations: Storyboarding with Dermot O’Connor Story and Character Development for Animation with Andrew Gordon Learning Character Animation with George Maestri
Learning Outcomes
Define, redefine and respond to a brief in a dynamic, creative manner and deploy a range of ideas generating techniques.
Begin to use fundamental practical and conceptual skills and knowledge to produce appropriate creative solutions to broad based design problems.
Successfully fulfil basic problem solving / creative exercises and explain their ideas in both verbal and visual terms.
Assessment Criteria:
You are to hand in to Fast Folders
1. Powerpoint files containing all the source materials used. 30%
2. A working link to your blog. 50%
3. All raw files for any design work you have done as well as any final jpeg files.
DO NOT DELETE THE HISTORY OR FLATTEN ANY LAYERS. 20%
Staff involved and teaching contact:
Mario Kkounnous, Pete Bishop
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